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Miss Details, Scottsdale, Arizona

Miss Details, Scottsdale, Arizona

Brand Strategy, Graphic Design, and Social Media

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Brand Strategy

Difference between branding and marketing

What’s the Difference Between Branding and Marketing?

On the surface, it seems like Miss Details is all about branding. So when we start talking about marketing, some of our clients get confused.  "Wait a minute-I thought you only did branding, not … [Read more...] about What’s the Difference Between Branding and Marketing?

Filed Under: Brand Strategy, Business Growth, Design

4 Ways to Measure the Profitability of Your Brand

4 Ways to Measure the Profitability of Your Brand

How much is your brand worth? It's a question you've probably gotten plenty of times, both from others and yourself. There are plenty of reasons you might want to know how profitable your brand is-the … [Read more...] about 4 Ways to Measure the Profitability of Your Brand

Filed Under: Brand Strategy, Business Growth

Brand Your Way to a Better Team: How to Recruit More Top-Notch Employees Miss Details

Brand Your Way to a Better Team: How to Recruit More Top-Notch Employees

It seems like everywhere you look today you see "Now Hiring" signs.  Making your company stand out is all about branding-not just to make sales, but to recruit the best new hires for your … [Read more...] about Brand Your Way to a Better Team: How to Recruit More Top-Notch Employees

Filed Under: Brand Strategy, Business Growth, Culture

Implementing Core Values In Your Branding

Implementing Core Values In Your Branding

It's a crucial question to ask, because core values aren't just an entrepreneurial buzzword or trendy internal team building exercise-they're public assets that allow consumers to choose to give their … [Read more...] about Implementing Core Values In Your Branding

Filed Under: Brand Strategy, Business Growth, Culture, Infographics

How to Determine Your Brand’s Core Values

How to Determine Your Brand’s Core Values

To build a successful brand, you need more than a great business idea. You need a strong foundation that will guide your most crucial business decisions while allowing you to attract your ideal … [Read more...] about How to Determine Your Brand’s Core Values

Filed Under: Brand Strategy, Culture

healthcare branding and design front line

How Front Line Mobile Health Triangulated Better Branding Through Data, Design, & Community Values

Miss Details takes pride in supporting local businesses to better carry out their remarkable missions through strategic branding. This article is the latest in our Client Features series, which shines … [Read more...] about How Front Line Mobile Health Triangulated Better Branding Through Data, Design, & Community Values

Filed Under: Brand Strategy, Business Growth, Client Feature

Building a Valuable Brand with Brand Positioning

Building a Valuable Brand with Brand Positioning

Brand positioning, also called positioning strategy, is the process of identifying and carving out a marketing niche so your customers will associate your brand with something specific, desirable, and … [Read more...] about Building a Valuable Brand with Brand Positioning

Filed Under: Brand Strategy

How to Make Your Brand Connect Emotionally

How to Make Your Brand Connect Emotionally

Human beings have a remarkable capacity for emotion. Our ability to process and experience such a wide range of feelings is part of what sets us apart from other species. It's no wonder that … [Read more...] about How to Make Your Brand Connect Emotionally

Filed Under: Brand Strategy, Business Growth

stop brand commoditization

9 Ways To Stop Your Brand From Becoming A Commodity [Infographic]

A successful brand can be many different things, but there's one thing it definitely can't be: replaceable. Commoditization is every brand owner's worst nightmare-after all, if your audience can't … [Read more...] about 9 Ways To Stop Your Brand From Becoming A Commodity [Infographic]

Filed Under: Brand Strategy, Business Growth, Infographics

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