5 things restaurants need to do now to prepare for the holidays: http://www.businessinsider.com/five-things-you-need-to-do-right-now-to-capture-holiday-sales-2011-10 5 things restaurants need to … [Read more...] about 8 Trending topics for Restaurants in November
3 tips to establish a brand voice
What is brand voice? It is the unique language, tone, and word choice a brand uses. Establishing a clear brand voice is more important than ever, thanks to the constant social media conversation … [Read more...] about 3 tips to establish a brand voice
3 Airlines that branded the industry
There are few industries where the decisions of one company greatly affect every other company within the industry. Bank of America charging the $5/month debit card fee is a current example of one … [Read more...] about 3 Airlines that branded the industry
November Calendars
It's the beginning of November, and you know what that means - more calendars! This month we will be featuring two images from Rick D'Elia and one image for our animal lovers out there from Cactus … [Read more...] about November Calendars
3 Ways to Assign Value to a brand
1. Firm Level Branding Establishing a brand is a necessary part of creating a successful company. However, assigning a monetary value to a brand and determining ROI for brand initiatives can be … [Read more...] about 3 Ways to Assign Value to a brand
Getting a bigger slice of the feedback pie [INFOGRAPHIC]
If you’ve been in the restaurant industry for an extended period of time, you’ve likely heard of the “secret” or “mystery” shopper. The shopper or shoppers come in and grade a restaurant on everything … [Read more...] about Getting a bigger slice of the feedback pie [INFOGRAPHIC]
19 Takeaways from "Brand your business like your favorite restaurant"
This past Wednesday, we partnered with the Arizona Technology Council to present a panel of branding experts to discuss building a brand experience like your favorite restaurant. Our panelists … [Read more...] about 19 Takeaways from "Brand your business like your favorite restaurant"
5 social media guidelines for Restaurants
1. Be polite. No one wants to be the owner/manager/employee who lashes out at an unhappy guest. There are countless examples of letting anger take hold, but the results are always the same: it’s … [Read more...] about 5 social media guidelines for Restaurants
7 Trending topics for Restaurants in October
What should your restaurant be blogging about? Here are 6 options: http://blog.swipelyworks.com/restaurant-marketing-ideas/6-things-your-restaurant-should-be-blogging-about Having trouble with … [Read more...] about 7 Trending topics for Restaurants in October