1. 5 Big business growth strategies that are useful for small business: http://ow.ly/7K2oy 2. 3 Tips to conquer public speaking: http://ow.ly/7K2sQ 3. 4 Scenarios when … [Read more...] about 12 Trending Topics for branding + business
2 Major Branding Questions for Merging Companies
When two businesses merge, two major branding questions need to be answered: what will we be called and how will we be recognized? Many companies opt for one name or the other, but in some cases a … [Read more...] about 2 Major Branding Questions for Merging Companies
3 reasons why a tablet ordering system will ruin your restaurant
Introducing a tablet ordering system in a restaurant may seem like a perfect option – it could eliminate communication errors between the guest and the kitchen, reduce time to pay at the end of meals, … [Read more...] about 3 reasons why a tablet ordering system will ruin your restaurant
8 Trending topics for Restaurants in November
5 things restaurants need to do now to prepare for the holidays: http://www.businessinsider.com/five-things-you-need-to-do-right-now-to-capture-holiday-sales-2011-10 5 things restaurants need to … [Read more...] about 8 Trending topics for Restaurants in November
3 tips to establish a brand voice
What is brand voice? It is the unique language, tone, and word choice a brand uses. Establishing a clear brand voice is more important than ever, thanks to the constant social media conversation … [Read more...] about 3 tips to establish a brand voice
3 Airlines that branded the industry
There are few industries where the decisions of one company greatly affect every other company within the industry. Bank of America charging the $5/month debit card fee is a current example of one … [Read more...] about 3 Airlines that branded the industry
November Calendars
It's the beginning of November, and you know what that means - more calendars! This month we will be featuring two images from Rick D'Elia and one image for our animal lovers out there from Cactus … [Read more...] about November Calendars
3 Ways to Assign Value to a brand
1. Firm Level Branding Establishing a brand is a necessary part of creating a successful company. However, assigning a monetary value to a brand and determining ROI for brand initiatives can be … [Read more...] about 3 Ways to Assign Value to a brand
Getting a bigger slice of the feedback pie [INFOGRAPHIC]
If you’ve been in the restaurant industry for an extended period of time, you’ve likely heard of the “secret” or “mystery” shopper. The shopper or shoppers come in and grade a restaurant on everything … [Read more...] about Getting a bigger slice of the feedback pie [INFOGRAPHIC]