Many people are confused about what branding is and why they need it to help grow their business. This article does a nice job of summarizing what a brand is, why it is important and how to harness it … [Read more...] about The Power of Branding [Infographic]
Branding for an Emotional Connection [Infographic]
We recently read an great article on strategies for emotional branding, and decided to synthesize some of the key information about why branding for an emotional connection is important as well as key … [Read more...] about Branding for an Emotional Connection [Infographic]
The Value of Pinterest for Business + Infographic
Many business owners are still not convinced about the value of social media, let alone one of the newer platforms Pinterest. However, they are sorely mistaken if they think that they can grow brand … [Read more...] about The Value of Pinterest for Business + Infographic
Getting a bigger slice of the feedback pie [INFOGRAPHIC]
If you’ve been in the restaurant industry for an extended period of time, you’ve likely heard of the “secret” or “mystery” shopper. The shopper or shoppers come in and grade a restaurant on everything … [Read more...] about Getting a bigger slice of the feedback pie [INFOGRAPHIC]