A quick quiz (don’t worry, you pass): … [Read more...] about Establishing a brand image that stands out
Print Finishing Touches
At first glance, printing might seem like the end of a long design project. Printing however is one of the most important parts of the entire design process. For someone … [Read more...] about Print Finishing Touches
The Red Zone
Are your colors creating the right kind of experience?
Font vs. Typeface
Font? No, that's a typeface. But what is a typeface? What's the difference between a typeface and a font? A font is defined as "a complete assortment of type of one style and size." Typeface is the … [Read more...] about Font vs. Typeface
Branding Your Business
WHO? You. Everyone! All businesses big and small need a brand. WHAT? A brand sets you apart from everyone else in the world. WHERE? Your brand will be seen all over! On business cards, letterhead, … [Read more...] about Branding Your Business
To Outsource or Not to Outsource?
The mere thought of hiring people can cause business owners to sweat. It costs money, time, and businesses screw it up all the time; costing even more money. Why is this? Well, because hiring people … [Read more...] about To Outsource or Not to Outsource?
Marketing on the Web: How to Profit From Social Networking
Below is an article is written by Tom Hayes and Michael S. Malone of the Wall Street Journal. Retailers will eventually recover from the consumption tailspin that threatens this holiday season. But … [Read more...] about Marketing on the Web: How to Profit From Social Networking
The Science of Design
I remember having to memorize the periodic table in high school, not sure if I could tell you how I use that information in my graphic design career. Here are two periodic tables that are much more … [Read more...] about The Science of Design