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September 2015 Free Designer Desktop Calendars

Sep02

This month you can choose from a wild horses running free to grace your screen, simple abstract geometry or an inspiring quote from Walt Disney “All of our dreams can come true, if we have the courage to pursue them.” Add this desktop wallpaper to inspire you all month long to be disciplined and accomplish your goals! Find more inspiring quote from him here.

Don’t forget, you can also download an annual 2015 desktop calendar, a beautiful wallpaper that will last all year here.

Check back here in October for more creative desktop calendars!

Most screens will use the size that is shown in the image (1920×1200), just click and then right click the larger image that appears and set as desktop background!

Your Dreams Can Come True

September 2015 free desktop wallpaper from missdetails.com - Walt Disney #Quote

click to download:
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August 2015 Free Designer Desktop Calendars

Aug03

This month you can choose from a regal white Bengal Tiger to grace your screen, hand drawn seashells or an inspiring quote from Abraham Lincoln “Be sure you put your feet in the right place, then stand firm.” Add this desktop wallpaper to inspire you all month long to be disciplined and accomplish your goals! Find more inspiring quote from him here.

Don’t forget, you can also download an annual 2015 desktop calendar, a beautiful wallpaper that will last all year here.

Check back here in September for more creative desktop calendars!

Most screens will use the size that is shown in the image (1920×1200), just click and then right click the larger image that appears and set as desktop background!

Be sure you put your feet in the right place, then stand firm.

August 2015 free desktop wallpaper from missdetails.com - Abraham Lincoln  #Quote

click to download:
1280 x 1024 | 1920 x 1200  | 2560 × 1536

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7 Pieces of Powerful Brand Strategy [Infographic]

Jul14

A powerful brand strategy combines ‘the logic and the magic’ – that mix of rational and emotive elements that, together, combine to give a brand engagement, connectedness, distinction and focus.

In an insightful article,  talks about looking for brand performance and potential on more than just logical grounds; positioning it in such a way that it ‘calls’ to customers rather than just rationalizing itself to them.

To do that, there are always 7 components I look for in a brand strategy:

1. Resonance – how will people react?

2. Resilience – how strong is the strategy competitively?

3. Results – what difference will it make?  Read more

July 2015 Designer Desktop Calendars

Jul03

This month you can choose from a a beautiful beach view of the San Francisco Bridge, bright berries that make your mouth water or a very inspiring quote from Jim Rohn “Discipline is the Bridge BetweenGoals and Accomplishment.” Add this desktop wallpaper to inspire you all month long to be disciplined and accomplish your goals! Find more inspiring quote from him here.

Don’t forget, you can also download an annual 2015 desktop calendar, a beautiful wallpaper that will last all year here.

Check back here in August for more creative desktop calendars!

Most screens will use the size that is shown in the image (1920×1200), just click and then right click the larger image that appears and set as desktop background!

Discipline is the Bridge BetweenGoals and Accomplishment.

July 2015 free desktop wallpaper from missdetails.com - Jim Rohn  #Quote

click to download:
1280 x 1024 | 1920 x 1200  | 2560 × 1536

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4 Valuable Branding Tips and Tools For Small Business Success

Jul01

Proper differentiation is one of the most critical challenges facing many businesses today. One of the worst mistakes that businesses can make in marketing themselves is to sell undifferentiated services, though the vast majority of companies do exactly that – continuing to proffer me-too services in a crowded marketplace.

Differentiation is your number one source of competitive advantage, and one of the most powerful ways to differentiate is through branding. Large companies have long understood the power of branding, and now small businesses are also recognizing the impact of a well-honed image. Not only can a brand image differentiate a business from the competition, it also conveys a strong idea or message that clients will come to associate with the company.

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10 Ways To Achieve Brand Leadership [Infographic]

Jun09
Companies are always looking for ways that their brand can distinguish itself in a marketplace. We have created an informative infographic with a quick listing of ways for your brand to achieve brand leadership.
This is formation source is an article written on the Brand Strategy Insider:
Marketers often talk about being a brand leader as if it is one thing. But there are many different ways that a brand can distinguish itself in a marketplace. The critical decision for brand owners is deciding how you will lead and why that will work.
Ultimately, how you lead as a brand is decided by what, where and why you compete as a brand. Every brand leader will incorporate several of these elements in their leadership blend: the differences are in how and to what effect – particularly for character. Large or liked? Storied or placed? Profitable or purposeful? These critical decisions about priorities will significantly influence how you compete and how and where you present yourselves across the world.

June 2015 Designer Desktop Calendars

Jun01

This month we have three summer-inspired desktop calendars for you to choose from. Choose from a tree frog wallpaper, a seashell or get inspired this month with a quote from Caroline Shaw, “Be free, and live life fully.”

Don’t forget, you can also download an annual 2015 desktop calendar, a beautiful wallpaper that will last all year here.

Check back here in July for more creative desktop calendars!

Most screens will use the size that is shown in the image (1920×1200), just click and then right click the larger image that appears and set as desktop background!

Be free, and live life fully.

June 2015 free desktop wallpaper from missdetails.com -  Caroline Shaw #Quote

click to download:
1280 x 1024 | 1920 x 1200  | 2560 × 1536

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The Power of Branding [Infographic]

May22

Many people are confused about what branding is and why they need it to help grow their business. This article does a nice job of summarizing what a brand is, why it is important and how to harness it to help improve your business. We thought it would make a great infographic to help capture some of the information. Enjoy!

Why do you need a brand?

Branding can help you stand out from your competitors, add value to your offer and engage with your customers.

Creating difference

Branding is a way of clearly highlighting what makes your offer different to, and more desirable than, anyone else’s. Effective branding elevates a product or organisation from being just one commodity amongst many identical commodities, to become something with a unique character and promise. It can create an emotional resonance in the minds of consumers who choose products and services using both emotional and pragmatic judgements.

Rachel’s Organic Butter, for example, chose black for its packaging design so it would stand out from the typical yellow, gold and green colours (representing sunshine and fields) used by competitor products. The result is that the brand appears more premium, distinctive and perhaps even more daring than its competitors.

Adding value

People are generally willing to pay more for a branded product than they are for something which is largely unbranded. And a brand can be extended through a whole range of offers too.

Tesco, for example, began life as an economy supermarket and now sells a wide range of products, from furniture to insurance. But a consistent application of the Tesco brand attributes, such as ease of access and low price, has allowed the business to move into new market sectors without changing its core brand identity.

This obviously adds value to the business, but consumers also see added value in the new services thanks to their existing associations with the Tesco brand. Of course, this can work in reverse too: if consumers don’t like the Tesco brand in one product area, they’re less likely to choose the company’s offer in another product area.

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May 2015 Designer Desktop Calendars

May01

April showers have brought May flowers in the form a blue lupine desktop wallpaper background.  Get inspired this month with a quote from Jim Rohn, “There are only three colors, ten digits and seven notes; it’s what we do them that’s important.”

Don’t forget, you can also download an annual 2015 desktop calendar, a beautiful wallpaper that will last all year here.

Check back here in June for more creative desktop calendars!

Most screens will use the size that is shown in the image (1920×1200), just click and then right click the larger image that appears and set as desktop background!

It’s What You Do, That’s Important

May 2015 free desktop wallpaper from missdetails.com -  Jim Rohn #Quote

click to download:
1280 x 1024 | 1920 x 1200  | 2560 × 1536

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Branding for an Emotional Connection [Infographic]

Apr16

We recently read an great article on strategies for emotional branding, and decided to synthesize some of the key information about why branding for an emotional connection is important as well as key statistics about emotionally engaged customers.

Most think that customers make buying decisions with a rational approach, analyzing details like features and financials. Not true. Over 50% of an experience is based on emotions. Emotions shape the attitudes that drive decisions and behavior. And, they impact behavior far more than technical or functional factors.

All buyers are influenced by their emotions. They just may not realize it. How customers care about your products/services may be unconscious, but these unconscious feelings can have a very concrete impact on your business. Emotional connections can determine the strength and length of a customer relationship. They drive passion, loyalty and advocacy.

Most organizations are much better at the material side, and the impact is clear. A recent Forrester Research survey revealed that 89% of consumers felt no personal connection to the brands they buy. Without that emotional bond, customers can be easily swayed to try a competitor’s product.

Now is the time to pursue a strategy focused on the human side of service—and to make a conscious choice to strengthen these emotional connections.

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