It takes a while for an acorn to become an oak tree. There are different stages along the way, as seedling and sapling establish their roots and place in the world. The same concept applies to your brand: everybody wants to be a sturdy, impressive oak tree, but they have to start somewhere.
Only one in 10,000 acorns grow up to become an oak tree, a reminder that even those with the best intentions can still fall short of their dreams without the right mixture of planning and careful nurturing.
Knowing where your brand fits within the growth cycle can go a long way towards understanding what your brand needs to come out on top. Our Brand Growth Quiz is a great first step toward creating a brand that's recognizable, familiar, sturdy, trustworthy, and long-lasting—just like a mighty, towering oak.
Identify where you brand is in the growth cycle
Gain greater insight into where you need focus your attention
Help you set priorities so you can get your brand headed in the right direction
Develop a brand that's consistent, authentic, innovative, and memorable