Getting your brand on track means understanding where you are.
It takes a while for an acorn to become an oak tree. There are different stages along the way, as seedling and sapling establish their roots and place in the world. The same concept applies to your brand: everybody wants to be a sturdy, impressive oak tree, but they have to start somewhere.
Keep in mind that your brand’s age does not necessarily mean it’s further along on the cycle: new brands can quickly become oak trees, and old brands can still be acorns.
Only one in 10,000 acorns grow up to become an oak tree, a reminder that even those with the best intentions can still fall short of their dreams without the right mixture of planning and careful nurturing.
Knowing where your brand fits within the growth cycle can go a long way towards understanding what your brand needs to come out on top. Our Brand Growth Quiz is a great first step toward creating a brand that's recognizable, familiar, sturdy, trustworthy, and long-lasting—just like a mighty, towering oak.
Are you having trouble getting your brand on track? It’s not easy to nail down all the details.
Our Brand Growth Quiz will help you:
Identify where you brand is in the growth cycle
Gain greater insight into where you need focus your attention
Help you set priorities so you can get your brand headed in the right direction
Develop a brand that's consistent, authentic, innovative, and memorable